Goal: Prove out and validate concepts and ideas

What we do:
- Finalize product aesthetics
- Identify and qualify suppliers
- Create preliminary 3D CAD parts and assemblies
- Create preliminary 2D production documentations
- Establish performance, quality and tests plan specifications
- Establish product standards and certifications to meet
- Validate form, fit, function and design intent
- Validate and test functional models
- Refine product graphics and branding